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- BNB Chain partners with MEXC to speed up listings and boost market access for its ecosystem projects.
- MEXC will prioritize BNB Chain projects for early exposure and Alpha Ranking, attracting investment from 36M users.
- The partnership includes financial incentives, offering up to $500K per project to drive growth and attract new developers.
BNB Chain collaborates with MEXC, a global cryptocurrency exchange, to promote listings of projects in its ecosystem and improve market support. Announced on April 9, 2025, the partnership is design to enhance BNB Chain projects’ onboarding onto MEXC and, consequently, bring value to millions of MEXC users.
The primary cooperation mainly covers two aspects: the listing speed-up and higher consideration for the application of the MEXC Alpha Ranking. This ranking identifies projects launched during the early period and should provide high growth rates.
Thus, MEXC intends to give BNB Chain projects preference so that its 36 million users could be exposed to promising projects and potentially invest in them sooner. This collaboration will promote the increase of awareness and adoption of BNB Chain projects to foster its development at a much faster rate.
Boosting Ecosystem Expansion
Besides the fast tracking of listing, MEXC will ease the listing of BNB Chain projects on both spot and futures markets. This makes it easier for such projects to find means to establish a market and form liquidity on other platforms, thus enhancing their probability of success. In that regard, one of the primary goals of the partnership is to widen access for further development and attract as many new developers as possible to the BNB Chain.
To encourage the use of the platform, BNBChain will be utilising its $100 million Liquidity Incentive Program. The program can provide up to $500,000 per project that partners with the organization. These financial incentives are suppose to make more projects come to BNB Chain, which can considerably increase its ecosystem.
BNB Chain and MEXC Synergy
Still, the expansion of BNB Chain in the recent period has been quite significant. According to DeFiLlama, the mobile application revenue streaming from the Binance Smart Chain (BSC) rose from below $2 million in early 2022 to around $20 million by early 2025. This growth was capture by a high of $21.64 million in March of 2025. With this support from MEXC, there are possibilities for further development of the ecosystem to act even faster.
Source: DeFiLlama
MEXC will also benefit largely from this partnership. This is beneficial for MEXC since it gives its users the first opportunity to invest in new tokens in their initial stages. The expansion in the number of listings means higher trading volume, which is key for MEXC, thus, improving the trading activity of this exchange will lead to its direct revenue. MEXC is at the 6th position in the global list by daily trading volume, at $4.22 billion according to Messari.
The collaboration between BNB Chain and MEXC Global seems to be a mutual fit for both constituents. It enhances the strength of BNB Chain while offering MEXC users first access to some of the most promising projects within the crypto industry.
