Tuesday, January, 21, 2025

MicroStrategy Launches $84 Billion Plan to Buy More Bitcoin

MicroStrategy is doubling down on Bitcoin with an unprecedented $84 billion plan, aiming to cement its status as the largest corporate BTC holder and reshape the future of institutional crypto investment.
MicroStrategy
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Zagham Abbas

Zagham is a renowned crypto journalist known for his insightful analysis and in-depth reporting on the cryptocurrency industry.
  • MicroStrategy unveils an $84 billion plan to double its Bitcoin holdings, significantly raising its previous $42 billion target.
  • The company now holds 553,555 BTC, acquired at $37.9B, with a 13.7% return so far in 2025, and aims for 15–25% gains by year-end.
  • Already owning over 2% of all Bitcoin, MicroStrategy trails only BlackRock in institutional BTC holdings.

Michael Saylor and his company MicroStrategy are rewriting the rules of institutional crypto investment with an audacious plan to double their Bitcoin holdings. The company has announced a staggering $84 billion fundraising initiative, an aggressive leap from its prior $42 billion target to pour even more capital into Bitcoin, reinforcing its status as the world’s most committed corporate BTC bull.

This capital injection will be raised through a mix of common stock issuance and fixed-income securities, marking one of the largest Bitcoin acquisition efforts ever undertaken by a publicly traded company.

As of now, MicroStrategy holds a jaw-dropping 553,555 BTC, acquired at a cumulative cost of $37.9 billion, with an average purchase price of $68,459 per coin. This aggressive investment has already delivered a 13.7% return in BTC terms, translating to unrealized gains of $5.8 billion so far in 2025. But Saylor isn’t stopping there.

The firm now aims for an even loftier goal: generating a 15–25% return on its BTC holdings and potentially netting between $10 and $15 billion in gains by the end of 2025. With Bitcoin prices surging and institutional confidence strengthening, MicroStrategy’s strategy looks to ride the wave of growing market momentum.

MicroStrategy Owns 2% of All Bitcoin

Since late 2022, the company has adopted a high-frequency BTC purchasing strategy, buying Bitcoin almost weekly, a cadence that has continued into 2025. This methodical accumulation underscores MicroStrategy’s long-term conviction in Bitcoin’s role as a superior store of value and potential global reserve asset.

Now holding over 2% of Bitcoin’s total circulating supply, MicroStrategy trails only behind BlackRock, currently managing approximately 570,000 BTC in terms of institutional ownership. It makes MicroStrategy the largest corporate holder of Bitcoin globally.

As part of its $84 billion fundraising roadmap, MicroStrategy has already launched a $21 billion public stock offering, having secured $6.6 billion through sales of its Class A shares. With roughly $57 billion still to be raised, the strategy is about 32% complete, hinting at an aggressive acquisition schedule in the months ahead.

Saylor’s high-stakes bet not only positions MicroStrategy as a trailblazer in corporate crypto finance but also symbolizes the shifting tides in global investment strategies. This initiative reaffirms Bitcoin’s growing legitimacy in institutional portfolios and further embeds cryptocurrency into the architecture of modern financial markets.

MicroStrategy isn’t just investing in Bitcoin; it’s staking its identity on it. As the company accelerates toward its $84 billion goal, the entire crypto ecosystem will be watching closely. Will this bet redefine corporate treasury management or become one of the most audacious financial gambles of the decade?

Related | Crypto Security Crisis as $364M Vanishes in April 2025 Hacks

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