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- OG launches a regulated prediction market with social features.
- The platform blends sports, finance, and culture in one app.
- Early users can earn rewards and compete on leaderboards.
According to the press release, OG, a new prediction market experience, has officially entered the market with a clear focus on regulated access, user engagement, and broad event coverage. The platform aims to reshape how consumers interact with real-world outcomes.
It combines trading tools, social interaction, and competitive rankings inside a single consumer app. The launch targets sports fans first but extends well beyond stadiums and scoreboards. OG operates through Crypto.com | Derivatives North America, a CFTC-registered exchange and clearinghouse.
This structure places regulation and compliance at the center of the product. Users can trade on outcomes tied to sports, finance, politics, culture, and entertainment. The company also announced an incentive program. The first one million users who join the platform can receive rewards of up to five hundred dollars.
OG Blends Social Features With Prediction Trading
OG positions itself as more than a trading venue. It functions as a community-driven platform. Users can express views, track performance, and move up public leaderboards. The design borrows from social networks to keep users active and connected.
At the same time, the platform maintains institutional-grade standards in execution and clearing. The product offers access to a wide range of CFTC-regulated sports event contracts. These include major U.S. sporting events such as professional football championships and college basketball tournaments.
Beyond sports, OG also supports contracts tied to economic data, entertainment results, and cultural moments. Market prices update in real time. These prices reflect crowd-driven probabilities and provide a clear signal of public expectations.
Crypto.com powers OG through its derivatives arm in North America. The company brings experience from operating one of the largest digital asset platforms during a period of strict regulatory oversight.
OG Plans Advanced Prediction Contracts for U.S. Market
Recent internal data shows rapid growth in prediction market activity, which led to the creation of a standalone brand focused solely on this segment. OG appointed Nick Lundgren as its chief executive officer. He also serves as chief legal officer at Crypto.com. His background includes leading regulated market launches and overseeing major licensing efforts.
He also played a key role in acquiring the derivatives exchange that now supports OG. The leadership team plans to introduce advanced features over time, including margin-based prediction contracts offered through a federally licensed futures commission merchant.
OG builds on Crypto.com’s existing security and compliance framework. The company emphasizes consumer protection and responsible trading tools. These measures aim to support long-term trust and market integrity.
The platform will operate from the United States and focus on U.S. users at launch. Management has outlined plans for global expansion in the future. U.S. consumers can already access the app through major mobile app stores and begin trading on upcoming events.
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