- Verb Technology Company, soon to be renamed Ton Strategy Company, reports treasury assets exceeding $780 million.
- The company holds $713 million worth of Toncoin and $67 million in cash reserves.
- Its strategy focuses on securing over 5% of Toncoin’s circulating supply to strengthen The Open Network ecosystem.
Verb Technology Company, Inc., set to rebrand as Ton Strategy Company, announced treasury assets surpassing $780 million. The figure includes $713 million in Toncoin and $67 million in cash reserves. The announcement marks an important step in the company’s plan to establish Toncoin as the core of its treasury strategy.
This financing comes after a successful private placement achieved last August 8, which brought in $558 million from over 110 institutional and crypto-native investors. Most of these went into the purchase of Toncoin, the native coin of The Open Network blockchain. The company presents this transaction not just as a cash treasury but also an investment in the security and usability of the blockchain.
Reinvestment and Staking Drive Toncoin Accumulation
The company aims to collect over 5% of the circulating supply of Toncoin. Through this, it aims to contribute substantially to the operating and security of the network infrastructure. The management also aims to increase Toncoin holdings per share through cash flow reinvestment, staking rewards, and capital market action.
This approach makes Verb the first public company to list Toncoin as its primary treasury asset. By doing this, the company aims to create an increased affiliation with the TON ecosystem while providing sustainable long-term returns. The approach indicates confidence in the long-term future of Toncoin as a widely used digital coin.
TON Integration Expands Mini App Ecosystem
The timing of this initiative comes just after the recent switch of Telegram to TON. In early this year, Telegram and the TON Foundation announced TON as the platform’s exclusive blockchain of the Mini App ecosystem. Using this feature, Messenger customers are now able to use wallets, pay, and use other decentralized apps from the messaging application itself without closing it.
Telegram boasts a whopping one billion global monthly active users, which presents an enormous gateway to TON’s real-world application. For the TONcoin, this collaboration solidifies its stance of holding Toncoin as its reserve currency, as the token now serves one of the largest global digital communities.
Alongside its treasury strategy, the company continues to operate businesses linked to social commerce. These include MARKET.live, a livestream shopping marketplace, and LyveCom, an AI-driven social commerce platform designed to help brands deliver omnichannel livestream shopping experiences.
Related Reading: Bitcoin Staking Enters Institutions: Core and Hex Trust Expand to APAC and MENA
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